Really Simple Syndication …

… It Isn’t Your Dad’s News


I met someone the other day and having looked over their website, I happened to mention that the RSS feed from the site’s blog was called ‘RSS Feed’ – and not something useful like ‘John’s RSS Feed For All Things Amazing’ …..

The reply :

“It’s so funny when you mentioned the RSS feed – I didn’t know people still did that so I’ll definitely look into it.”

This person strikes me as very bolted into the world of business and tech, definitely switched on to the social media circus circuit … and her response is all too typical of what I hear from so many people. Which in turn means that I think it is one of the most serious issues we face today.

Surely you jest Mr. Philpin? I do not ….


(Consider the news that emerged over the weekend that Facebook 'unknowingly' sold advertising to Russian Troll Farms ..

"The ads -- both traditional advertisements and sponsored posts -- were intended to sow discord among the American electorate by amplifying "divisive social and political messages," Stamos said. These ranged from "LGBT matters to race issues to immigration to gun rights."

Allow that to sink in for a moment - and I know you would never be caught out by such obvious false influences .... except you are. We all are. All the time. That is why the art of the con is alive and well.

And no, RSS doesn't fix that all by itself - but it sure does help.

I wrote a long reply to my new friend about why RSS was important … and when it was finished, decided not to send it, but rather turn it into a blog post and just send the link, because it is something I come across a lot. This article is a personal position on RSS, a recognition that it needs to get easier and a plea that really – if you want news – getting it from your Social Feeds is not a good idea. Continue reading