Lots of distinction between Apple, Google and Facebook, even more so when it comes to privacy. Clue - Apple's product is very clear. Googles and Facebooks? You have to look into a mirror.

All of this great work in iOS 10 would be meaningless if it came at the expense of your privacy.

Apple SVP Craig Federighi

“It’s a powerful technology that allows us to use information from users and still maintain user privacy,” said Apple’s Sebastien Marineau-Mes in remarks during the keynote event.

Still, it’s a relatively new approach. And despite the emphasis on privacy, critics worry whether any amount of shrouding of data is enough to guard private information.

.. I wonder if those are the same critics that fill up John Gruber’s Claim Chowder drawer.

Source – Recode

            <a href="http://beyondbridges.net/wp-content/uploads/2015/09/peace1.png"><img class="aligncenter size-large wp-image-5033" src="http://beyondbridges.net/wp-content/uploads/2015/09/peace1-576x1024.png" alt="peace1" width="288" height="512" />

And we shouldn’t feel guilty about this. The “implied contract” theory that we’ve agreed to view ads in exchange for free content is void because we can’t review the terms first — as soon as we follow a link, our browsers load, execute, transfer, and track everything embedded by the publisher.

Downloaded iOS9 to pad and phone – and this sweet app was installed just 10 minutes later. Go get you one – there will be no regrets.

[ Source : Marco Arment ]

Updates

September 17th