<a href="http://beyondbridges.net/wp-content/uploads/2015/01/image-26-600x450.jpg"><img class="alignleft size-thumbnail wp-image-3269" src="http://beyondbridges.net/wp-content/uploads/2015/01/image-26-600x450-150x150.jpg" alt="image-26-600x450" width="150" height="150" /></a>You know I am a big fan of Ben Thompson. <a href="http://stratechery.com/2015/end-trickle-tech/" target="_blank" rel="noopener noreferrer">This one popped up the other day</a> - where he is asking if Geoff Moore's Crossing The Chasm theories are still relevant. Personally, I think they are - however - it did get me to thinking - so I pinged my friends <a href="https://www.linkedin.com/profile/view?id=330742&amp;authType=NAME_SEARCH&amp;authToken=7UPH&amp;locale=en_US&amp;trk=tyah2&amp;trkInfo=tarId%3A1422135018008%2Ctas%3Astuart%20robbins%2Cidx%3A1-1-1" target="_blank" rel="noopener noreferrer">Stuart Robbins</a> - and yes - <a href="https://www.linkedin.com/in/geoffreyamoore" target="_blank" rel="noopener noreferrer">Geoff Moore</a>.

Geoff has not yet got back to me Рbut Stuart wrote a wonderfully considered piece (he always does) Рand the line below called out particularly leapt out to me. I will add his full commentary Рwhen I have his permission Рand of course Рwhen / if Geoff replies Рwith his permission will do the same. Stand by.

I don’t think it is “trickle down” technology, but technology that leaps in a viral manner across the chasm.

[Later] : This just in from another friend – thanks Larry.

Geoff’s¬†keynote at Strata in 2014 where he addresses the relevance of the Chasm in today’s business.

And while we are on Geoff video – this one is quiet brilliant – using a video I had seen before – but describing the technology adoption lifecycle as it applies to consumers – all based on a dancing man at Sasquatch 2009.