I was taught a long time ago about ‘SMART (*)’ goals. I apply that to thinking about predictions and trends. These are the trends that ‘The Financial Brand’ came out with for the banking industry in 2016 …

Top 10 Retail Banking Trends and Predictions for 2016

  • The ‘Platformification’ of Banking
  • Removing Friction from the Customer Journey
  • Making Big Data Actionable
  • Introduction of ‘Optichannel’ Delivery
  • Expansion of Digital Payments
  • Executing on Innovation
  • Exploring Advanced Technologies
  • Emergence of a New Breeds of Banks
  • Mining New Talent
  • Responding to Regulatory and Rate Changes

[ Source : The Financial Brand ]

Not a single one of them hit any more than two of the ‘smart’ criteria, so come next Jan / Feb – I predict that we will get a report on how well the trends were predicted.

Just to start … the platformification of banking …. say what !

(*) To remind ..

  • Specific
  • Measurable
  • Actionable
  • Realistic
  • Time-related