<strong><a href="http://beyondbridges.net/wp-content/uploads/2012/04/Empire-Avenue.png"><img class="alignleft size-thumbnail wp-image-831" title="Empire-Avenue" src="http://beyondbridges.net/wp-content/uploads/2012/04/Empire-Avenue-150x150.png" alt="" width="150" height="150" /></a>CAVEAT - I have not talked to anyone at EA about the ideas laid out below - I am simply writing as a sideline(d) observer.</strong>

I recently posted to Beyond Bridges { you can read it here } regarding Empire Avenue. If you don’t know them – check them out – more from me on that at another time. BUT – The more I think, the more I read, the more I engage. the more I realize that I have almost got a book to write …. don’t worry – this is just a post – and I won’t get round to writing the book 🙂

This post was prompted by a post from fellow resident of the Avenue Ryan J Zeigler on his blog ROI Sucks – and then I saw this today by Empire Avenue – which is mainly unrelated – but connected!

To Ryan’s post first – GREAT post. And as far as I can see it is the first of a series he is planing in an interview with the team at EA. I hope it will warm up a bit – and get down to what they see as the raison d’etre of EA.

Continue reading


The wires (ok – my wires) were all a flutter today over the fact that Apple computers were under threat from a major security virus

Before I get on and explain my take, let me be upfront – I think this is one more in a stupid frenzy of ‘news’ being pushed by the ‘nay sayers’ – akin to the ‘burning ipad 3s’, ‘antenagate’, the working conditons in China etc etc.

Now, I am not saying that this isn’t right and I do not want to minimize the problems of viruses – and absolutely believe that Apple users should be just as careful about monitoring their machines as PC users. Of course they should – but when national morning news is talking about it – well – I have to say – I ‘sit up’ – but then after listing for a minute I sit down again – what a bunch of malarky.

Continue reading

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/typewriter.jpg"><img class="alignleft size-thumbnail wp-image-777" title="typewriter" src="http://beyondbridges.net/wp-content/uploads/2012/04/typewriter-150x150.jpg" alt="" width="150" height="150" /></a>For a long time now I have described myself as a translator. What 25 years or more ? So I was interested to read  <a href="http://online.wsj.com/article/SB10001424052702304450004577277050027813514.html" target="_blank" rel="noopener noreferrer">this article</a> in the WSJ today, because it seems that either the WSJ had repurposed the article from 25 years ago - OR - we have learned nothing.

Not sure which is the worse.

Just one slice :

…. when IT and business executives have a clearer understanding of the needs of both sides, how they work and the challenges they face. That means business leaders and IT executives talking witheach other about their operations and about how IT can help the company fulfill its goals, instead of talking past each other about how one side or the other is preventing that from happening.

And that’s just the start.

Continue reading

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/stepwise-progess.jpg"><img class="alignleft size-thumbnail wp-image-764" title="stepwise-progess" src="http://beyondbridges.net/wp-content/uploads/2012/04/stepwise-progess-150x150.jpg" alt="" width="150" height="150" /></a>I have two big posts in the works. One of them is about 'The Future of Work'. You'll see what it is about when I get it finished. In the meantime, just saw this entry into Seth Godin's blog.

Bottom line – on the face of it is about the rat race – as we called back in the 50s and 60s (funny how we knew it then  and still did nothing about it) … but more deeply it is about ‘the man’ – more of that in that post I talked about – but it centers on my ongoing reflection on the changing nature of work.

What struck me, were these words:

industrial systems (and the marketing regime) adore the mindset of ‘a little bit more, please’, because it furthers their power. A slightly higher paycheck, a slightly more famous college, an incrementally better car — it’s easy to be seduced by this safe, stepwise progress, and if marketers and bosses can make you feel dissatisfied at every step along the way, even better for them.

via Seth’s Blog: If your happiness is based on always getting a little more than you’ve got….

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/A-Better-Mess-Logo-By-Michael-Schechter-Cropped4.png"><img class="alignleft size-thumbnail wp-image-754" title="A-Better-Mess-Logo-By-Michael-Schechter-Cropped4" src="http://beyondbridges.net/wp-content/uploads/2012/04/A-Better-Mess-Logo-By-Michael-Schechter-Cropped4-150x150.png" alt="" width="150" height="150" /></a>Always looking for good iXXX productivity apps. Writing Apps <strong>specifically</strong> are <strong>currently</strong> absorbing my thoughts - along with integration.

meanwhile – been a fan of and used Instapaper – pretty much since I got into the iWorld – never looked back. And for a while now – you have been able to post from Instapaper to Tumblr, Twitter, OmniFocus, Twitter etc  but CURIOUSLY not – that I have found – Evernote.

This is a halfway house – export to Simplenote and from there do what you will in the writing world – jury out yet – it is potentially a step too many – but you never know, because Simplenote Loves Instapaper.

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/onthisdate.jpg"><img class="aligncenter size-large wp-image-750" title="onthisdate" src="http://beyondbridges.net/wp-content/uploads/2012/04/onthisdate-1024x372.jpg" alt="" width="620" height="225" /></a>

.. and NO – this is not about Business Wire – but it makes you stop and think doesn’t it – this rapid passing of time. Or is that I am just getting old ?

But to the point ….Is it really only 4 1/2 years ?

Lovely article from wit, raconteur and generally good egg (and part time Apple supporter) Stephen Fry. He has it nailed – and why I like his stuff is that he is sufficiently educated enough to know what he is writing about – and yet not so deep that he forgets his audience.

Read the full piece here : Four and Half Years On – and enjoy.

NO comment, NO witty parry and NO explanation as to what the article is about. It doesn’t matter.

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/your-blog-sucks.jpg"><img class="aligncenter size-full wp-image-741" title="your-blog-sucks" src="http://beyondbridges.net/wp-content/uploads/2012/04/your-blog-sucks.jpg" alt="" width="500" height="300" /></a>I reposted a piece from Hubspot just the other day - calling out one of their 'rules' - "it's not about you. <a href="http://beyondbridges.net/2012/04/7-reasons-no-one-shares-your-blog-content/#more-699" target="_blank" rel="noopener noreferrer">This is that post</a>.

Important – because Roger Hoyt has just posted 4 reasons why your blog sucks – number one being : It’s Not Personal.

Continue reading

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/free-college-education.jpg"><img class="aligncenter size-full wp-image-739" title="free-college-education" src="http://beyondbridges.net/wp-content/uploads/2012/04/free-college-education.jpg" alt="" width="512" height="332" /></a>I am a big fan of education. Who isn't ?

I am also a big fan of Apple. I know – that’s not such a slam dunk 🙂

That said their iTunes University is a pretty amazing resource for learning online. and more recently – who could have missed the excitement and publicity around The Khan Academy.

This post is prompted by a post made by ‘Mind Candy‘ – click through to read her full and excellent article :  Where to take free college courses online

            <a href="http://beyondbridges.net/wp-content/uploads/2012/04/share2.jpg"><img class="aligncenter size-full wp-image-702" title="share2" src="http://beyondbridges.net/wp-content/uploads/2012/04/share2.jpg" alt="" width="500" height="202" /></a>

Interesting post from the ten at Hubspot – selecting on e that stood out that I hope I am not guilty of >>>

Continue reading